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Capstone 2018 WSNPPW

MobiVet: Routine. Urgent. Telemedicine.

Fox School of Business

MobiVet Team Site

Your choice for exceptional care when and where you need it.

It’s time that someone disrupted the pet industry and hareled it into the digital age. That’s why we’ve created MobiVet: a mobile app for pet owners and care providers that makes providing routine and urgent care, including telemedicine, to your pet a seamless experience. Manage the care and treatment of your pet from one centralized location via the MobiVet app.

Team Members

Angi Wesson

Bio: Angi collaborates with her team to push innovative ideas and market penetration. Her background includes more than 17 years marketing for consumer products, B2B and B2B2C, notably in the pet health category. She enjoys time spent with family and friends, golfing, hiking and playing air guitar with her cats, Sadie Mae, Halo Grace and Tiggi Cole.

 

 

Brittany Wilson

Bio: Brittany’s role at Mobivet is to ensure the product and vision is available and communicated to consumers through all things digital.  With experience in technical marketing and Full-stack development, she provides support to both marketing and IT. She enjoys spending time with her dog, traveling, and baking.

 

 

Collene Pernicello

Bio: Collene’s primary focus is on content creation throughout the brand journey.  Being a multi-sided platform, Collene ensures that content is relevant and valuable to attract, acquire and engage our stakeholders.  When not brainstorming MobiVet next creative content, Collene is spending time with her 2 daughters and husband at the Outer Banks of North Carolina.

 

 

Drew Peterson

Bio: Drew Peterson is an IT professional with two decades of experience in the field.   Currently an IT Specialist for NetApp, Drew has worked in all aspects of technical support and management. Starting out in phone support, he has worked in numerous IT roles including project management for companies such as Prudential and Wells-Fargo, analytical work as a Root Cause Specialist for Wachovia, and as IT Support Manager for Martha Stewart Living Omnimedia he has been apart of process improvement, rolling out new systems, and constantly looking to improve the technical experience for his user communities.

 

Melissa Newman

Bio: Melissa works on all things Social Media at MobiVet. She provides customer support through their social media channels, performs active listening/monitoring to create an engaged and loyal community of customers. She stays on top of industry trends to consistently deliver content that cultivates MobiVet’s unique brand presence at all customer touch points. When she’s not monitoring streams on Hootsuite or launching Facebook Ad’s, you can find her strength training at the gym, creating memes on her phone, and sipping most likely one to many cups of coffee.

 

Kiersten Shank

Bio: Kiersten works on all things digital at Mobivet, from social to sponsorships, she’s an expert! In her free time away from the office, she enjoys eating her way through the city of Raleigh, traveling to far off places and spending time with her family and friends.

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Reader Interactions

Comments

  1. Neuro 24 says

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Primary Sidebar

My information

  • Brand Profile
  • Company Profile
  • Data & Process Model
  • Digital Analysis
  • Letter to Investors
  • Market and Competitive Analysis
  • Marketing and Sales Strategy
  • MobiVet Team Site
  • Project Deck
  • Project Plan
  • Prototype
  • Target Audiences
  • Technology

Recent Posts

  • MobiVet Faculty Advisor meeting- Nov. 5
  • MobiVet Faculty Meeting: October 8
  • MobiVet Advisor Meeting Oct. 3
  • MobiVet Team Meeting September 26th 2018
  • Advisor Meeting: Sept 25th, 2018
  • Faculty: Meeting Notes- September 17

Copyright © 2022 · Angi Wesson
Disclaimer: The information included in e-portfolios are posted and maintained by the applicable student. Temple University makes no representation as to the accuracy or currency of this information.

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