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Braden Young

Master of Science – Digital Innovation in Marketing site

Fox School of Business

Being the Change

July 20, 2016 By Braden Young Leave a Comment

In my opinion, Change Management should involve taking a holistic view to making sustainable changes in an organization and looking at the change from the perspective of the team rather than as a forced process.

We all know there are two types of people in this world: those that like change, welcome it, embrace it, and thrive on it and those that are secure with everything, keeping their heads down and hoping things remain the same. So not everyone can be expected to embrace change, especially if it is to something they have become accustomed to.

If you want people to follow you, take a walk in their shoes.

In the article, “How to Become a Change Agent”, Mike Hugos says “A leader has to get past this resistance and convince others to embrace new ways of doing things. But first, he needs to get people to listen to what he has to say.”

In order for teams to buy in to the change, organizations need to deploy change agents to act as “champions” of enacting the change appropriately. I think of the change agent also as protection from management and the proposed change initiatives that may not given their due diligence and planning. They also take part in the change and generate feedback from the team to ensure the change is being fully embraced and implemented.

That’s why change agents are essential to the change management process. Does anyone have a change agent type of person within their organization?

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