On February 1, the MS-Digital Innovation in Marketing's third cohort received their diplomas! It was great to see everyone who could attend from near and far in Alter Hall for the pre and post celebrations and the graduation ceremony itself. These students represent a super successful class with 5 members of the cohort graduating with distinguished honors (top 5% of all Fox … [Read more...] about Congratulations!
News
Becca Zinn – MS-DIM Professor of the Program 2018
Please join me in congratulating Professor Zinn who was named the MS-DIM Professor of the Program! Each year, the graduating class is surveyed as to which Professor provided the most impact on their studies. I am pleased to announce that Becca was the clear choice - and I couldn't agree more! Becca is an integral part of the MS-Digital Innovation in Marketing program, … [Read more...] about Becca Zinn – MS-DIM Professor of the Program 2018
“Alexa, Bring me an Extra Pillow!”
While doing research for a case study on Accor Hotels and their digital pathway, I stumbled across an article at Amazon announcing that hotels can offer Alexa to hotel guests as part of their Alexa for Hospitality program. Some of the things Alexa for hospitality can do…. No ownership of an Echo at home is required - however, feature coming soon that will allow Amazon … [Read more...] about “Alexa, Bring me an Extra Pillow!”
Check out Helen’s Quote
Helen Sanders was featured in this great article about Philly as a Top Startup City - check it out if you have a minute! Also featured is Chris Wink - one of the original members of our Advisory Council! … [Read more...] about Check out Helen’s Quote
Congratulations on the new job, Amelia!
Let's take a minute and congratulate @amelia-paradysz Amelia recently landed a job she was very eager to start! As the digital marketing specialist, Amelia will be specializing in digital strategy at KSA&D, a full service marketing agency in the Lehigh Valley. In this role, she will be tactically implementing comprehensive digital marketing strategy for all client … [Read more...] about Congratulations on the new job, Amelia!
