Every year Black Friday looks a little different. For years and years the nationally infamous shopping holiday has been pushing up its start times. In years past, the store would open up at their normal operating hours (ex. 9/10/11 AM), but in the more recent years, stores have begun opening up earlier and earlier, some even opening on Thanksgiving night (or even afternoon). … [Read more...] about Black Friday Social Media
You’ve Got Mail!
How many times have you opened your email and scrolled past countless numbers of promotional emails from various companies? Because for me, I do it every day, and then I continue on to delete those emails (in one go) because I have way too many to even think about reading through them. But, I do not unsubscribe from these emails! Why? That is a question I ask myself every time … [Read more...] about You’ve Got Mail!
To Be Influenced or To Not Be….
I am sure all, if not most, of us have heard of influencers (honestly, I'd be really surprised if you haven't so far, they are everywhere (we even have two in our class)). But have you ever really looked into the different levels of influencers there are? There are three main categories that social media influencers fall under, macro, micro and nano influencers. Macro … [Read more...] about To Be Influenced or To Not Be….
e-Portfolio Post #1 – Social Media Tactics
From business to science, to art, every sector in our job market has changed. Art has developed new ways of creating, from things like memes and animation. Science has new technology to further our knowledge in understanding things like the human body and space. Even business has created different ways to take out lines of credit, with credit cards, refinancing, etc. But with … [Read more...] about e-Portfolio Post #1 – Social Media Tactics
Why Brands Should Be Investing In Influencer Marketing
Influencer marketing is a $13.8 billion industry. But should brands be investing this kind of money in influencer marketing? And if so, what is the benefit to them? It’s Cost Effective Less expensive than creating content in-house and trying to get the same reach. The influencer has already done the work to know what their audience likes and will create content for the brand … [Read more...] about Why Brands Should Be Investing In Influencer Marketing