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Process Improvement and Innovation x User Experience Design

July 27, 2022 Leave a Comment

New Report from Classy Uncovers Donor Insights From Platform Data Across 12 Million Donations

Classy Nonprofit Fundraising is not only the ultimate process improvement innovation in the eyes of any nonprofit, but it also has one of the best user experience designs that I have used so far. Though I am very biased, because I have used Classy almost every single day over the last six months, I still think it is a pretty amazing website. 

“Classy is a giving platform that enables nonprofits to connect supporters with the causes they care about. We believe giving should be easy, so we created a solution for online fundraising that creates great experiences for supporters. Through technology, we empower nonprofits to unlock the generosity of their supporters and help them advance their missions” (Classy). 

The nonprofit that I work for, Travis Manion Foundation (TMF), uses Classy, and that is how I was introduced to it. To sum it up, Classy is a life saver. The user is able to set up any and all donation campaigns through Classy’s website and connect to our main organization site, and more. There are eight different types of fundraisers that can be created on Classy (donations, peer-to-peer, recurring giving, international fundraising, crowdfunding, fundraising + ticketed events, virtual events, and auctions + mobile bidding), the user is also capable of managing donations, payments, virtual and hybrid events, and integrations. They can do that, all on one website, how cool? 

Classy is leading the way (in my opinion) in nonprofit fundraising. They have thought about everything that a nonprofit could need in order to successfully implement a fundraiser, and put it on a  website. In addition to improving the process of holding fundraisers, they also have an extremely user friendly interface. The steps that it takes to build a fundraiser through the website are so straight forward and so easy to follow that it is practically foolproof. Classy has worked really hard at building their website to becoming a “one-stop-shop” for nonprofits, they have made the process of setting up fundraisers so quick and easy and they have engineered their website to be beyond user friendly. I could totally be biased because of how easy Classy has made my job, but I really do believe it to be a saving grace and I am sure that the rest of my coworkers at TMF would agree. 

Sources:

https://learn.classy.org/classy-nonprofit-software-b.html?utm_term=classy&utm_campaign=WP+-+Google+-+Brand&utm_source=adwords&utm_medium=ppc&hsa_acc=4978152226&hsa_cam=1658346443&hsa_grp=116641015656&hsa_ad=526475550925&hsa_src=g&hsa_tgt=kwd-12645611&hsa_kw=classy&hsa_mt=e&hsa_net=adwords&hsa_ver=3&gclid=CjwKCAjwt7SWBhAnEiwAx8ZLam4son2DiJplwMIsPYkAtM0uHRgTGTcCKlnphjM-FwAhbYrvyu7I1BoCfh4QAvD_BwE

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