Congratulations to Melissa!

Congratulations to @melissa-newman, recently hired by Coldwell Banker Hearthside in Newtown, PA.  In her new role, Melissa will be working in their in-house Marketing Department called BlueEdge. BlueEdge provides traditional and digital marketing solutions for Real Estate Agents that are affiliated with Coldwell Banker Hearthside. Melissa will be an Agent Social Media Specialist. It is a new position, created due to restructuring of their BlueEdge department. They are looking to role out a project management system, scale the department within the coming year and increase the number of agents that they serve currently which is 75 agents. In this role, Melissa will be responsible for creating engaging content, social media advertising, and managing the social media accounts of all 75 agents. Melissa will also be contributing to the corporate blog on their Content Team.   According to Melissa, “What I’m looking forward to most in my role is to be able to use everything that I’m learning with my masters program directly in conjunction with my new role. And the ability to put my own stamp of a new position and assist them with moving their department forward.”