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Andrew Baer

Just another Master of Science – Digital Innovation in Marketing site

Fox School of Business

Andrew Baer

AI to Improve Race Day Performance

April 10, 2022 By Andrew Baer Leave a Comment

Anyone that wants to make progress on their fitness is very likely to purchase some kind of smartwatch or fitness tracker. Apple, Fitbit, and Garmin are just a few companies that provide users the ability to track their workouts. Those that want to improve their running now have tons of data that can help them analyze their training and prepare them for race day. With all this … [Read more...] about AI to Improve Race Day Performance

Super Bowl Ad PreReleases

February 15, 2022 By Andrew Baer Leave a Comment

The Super Bowl is the biggest sporting event of the year and that means millions of people are going to sit down and watch. Millions tune in to watch. Some watch because they enjoy the sport, some watch because they enjoy gathering with friends, and some watch to see what commercials companies have thought up to get viewers attention. For many years, the Super Bowl has been … [Read more...] about Super Bowl Ad PreReleases

Blockchain Will Save Supply Chains

November 24, 2021 By Andrew Baer Leave a Comment

The pandemic and other contributing factors have created global supply chain disruptions. Many grocery store shelves are close to empty. A record number of container ships have been sitting at the Port of Los Angeles in recent weeks. These ships hold goods and supplies needed for the economy to stay afloat. The holiday season is approaching which means stores will need more … [Read more...] about Blockchain Will Save Supply Chains

New Era of Privacy Means New Era for Marketers

October 25, 2021 By Andrew Baer Leave a Comment

Data that marketers receive from the consumers is one of the most important aspects they need to get specific information on an audience. Apple is shaking up the marketing industry in a big way after many years of prioritizing data. There have many times where Apple has shown to make privacy one of their top priorities for customers. More and more features are added each year … [Read more...] about New Era of Privacy Means New Era for Marketers

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  • AI to Improve Race Day Performance
  • Super Bowl Ad PreReleases
  • Blockchain Will Save Supply Chains
  • New Era of Privacy Means New Era for Marketers

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