@mallory-faust
active 13 hours, 35 minutes ago-
Mallory Faust wrote a new post, Mixing up Your Content Marketing: Who’s Ready to Roll the Dice?, on the site Digital Innovation in Mobile Marketing and Communication – MKTG 5606 Fall 2018 1 week, 3 days ago
According to Content Marketing institute and ION interactive, in 2017, 46% of marketers went beyond text and imagery, and were using some form of interactive content.
What is so enticing for people of many […]
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Mallory Faust posted a new activity comment 2 weeks, 6 days ago
Hi Emily, I had not heard of her but now I am a follower! Thanks for that! You’re right, I can’t turn away from this type of content because it is positive, relatable, and inspiring. Also love your content “guiding principals,” especially the point about investing in multiple delivery methods. Awesome post!
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Mallory Faust posted a new activity comment 3 weeks, 4 days ago
Great post! I think that celebs who are just now joining insta definitely have an upper hand in getting more attention than those who have had a profile for years now, mostly because its almost unheard of to not have a social presence. Its almost headline news (who am I kidding, it is headline news) when a celebrity joins social, and I have to…[Read more]
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Mallory Faust wrote a new post, Celebs are so last season: Micro-Influencers will help longer-term., on the site Social Media Innovation MIS 5603 Fall 2018 1 month ago
Fortunately for me, our guest speaker Jayde came at a very timely moment for me personally, as my brand just began discussions around social influencer marketing for 2019. My brand has never really done paid […]
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Mallory Faust wrote a new post, You Gotta be Good to get a Share From Me, on the site Mallory Faust 1 month, 2 weeks ago
Today on social – I am hyper aware of what content my family and friends share. I’ve come to the conclusion that people almost create a brand for themselves, after repeatedly sharing the same type of content, with […]
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Mallory Faust wrote a new post, Clickable Content: What’s the Best Recipe for a Click?, on the site Mallory Faust 1 month, 2 weeks ago
These days, we sift through a seemingly unreal amount of content. Not only are there thousands of ads, articles, videos, images, memes, but there are different platforms with which these pieces of content are […]
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Mallory Faust wrote a new post, Spice Up Your Life With these 5 Clickable Headlines, on the site Digital Innovation in Mobile Marketing and Communication – MKTG 5606 Fall 2018 1 month, 2 weeks ago
Spice Girls and Backstreet Boys Tour Confirmed!
If you are a woman at my age (early 30’s), then I’m not sure I’d need to explain why I clicked on this headline. But, for the rest of you, this would be the p […]
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Mallory Faust wrote a new post, UX and Perfect Timing: Thinking Past Traditional Design, on the site Mallory Faust 2 months, 2 weeks ago
When one thinks of the terms “User Experience” or “UX,” it is often associated with a digital platform, like a website, app or game. When we strategize about user experience, it is mostly centered around […]
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Mallory Faust wrote a new post, Today’s UX Design Principals, on the site Mallory Faust 2 months, 2 weeks ago
UX Design. How does one begin to communicate some of the best and most relevant UX website design principals for today, when the world we live in is rapidly changing, and the audience is rapidly changing how they […]
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Mallory Faust wrote a new post, Systems Thinking and Change Management, on the site Mallory Faust 2 months, 2 weeks ago
It’s no surprise that “change” in any context is a concept that provokes many different kinds of emotions. Fear, anxiety, cynicism, and even excitement, inspiration, and fulfillment. When it comes to change […]
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Mallory Faust posted a new activity comment 3 months ago
Hi Shakia, this is a fantastic post and greatly appreciated! I have been wanting to recommend that our business take agile training and I’m so glad you just confirmed that we need to do this! Our IT team went through it, but no one on the businesses themselves. Which, doesn’t make much sense to me. Also fantastic advice about giving time for the…[Read more]
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Mallory Faust posted a new activity comment 3 months ago
Hi Christine- this is such an interesting concept to me. I think you have to be the right kind of person (not just anyone) to be able to adapt to something like this. I am personally opposed to the idea and agree that it may actually slow down production/creativity. I wonder if the amount of time it would take you to get settled and acclimated…[Read more]
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Mallory Faust wrote a new post, UX and Perfect Timing, on the site User Experience Design 3 months ago
When one thinks of the terms “User Experience” or “UX,” it is often associated with a digital platform, like a website, app or game. When we strategize about user experience, it is mostly centered around […]
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Mallory Faust wrote a new post, The Einsatzgruppen: Changing our view of the Holocaust, on the site Mallory Faust 3 months, 1 week ago
In the spring of 1941 Hitler and his Nazi regime carried out an action that would affect Soviet Jewry forever. Thousands of Orpo and Waffen-SS members were selected to become apart of the Einsatzgruppen, who […]
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Mallory Faust wrote a new post, The Real World: Italy, on the site Mallory Faust 3 months, 1 week ago
Boccaccio, a renowned Italian writer, gives us a glimpse of the people living during the Middle Ages. Specifically, we are able to look at a critical piece of history such as the black plague, and view how it […]
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Mallory Faust wrote a new post, Historical Papers, on the site Mallory Faust 3 months, 1 week ago
As stated, History is my other passion. I enjoy reading about it, writing about it, and forming new perspectives on those people and events who shaped today’s society. Historically, my studies have primarily […]
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Mallory Faust wrote a new post, Hamilton: Broadway’s Social Butterfly, on the site Mallory Faust 3 months, 1 week ago
Through strategic content marketing and out-of-the-box social campaigning by Lin-Manuel Miranda and other Hamilton cast members, Hamilton has changed the way Broadway is marketed and advertised, speaking to a […]
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Mallory Faust wrote a new post, Hulu Analysis, on the site Mallory Faust 3 months, 1 week ago
Hulu’s Key Stakeholders:
High: Content owners: Distribution agreements. I.e. if content not available on demand, consumers will venture to platforms like Hulu. If content owners don’t include certain high r […]
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Mallory Faust posted a new activity comment 3 months, 1 week ago
This is a test comment.
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Mallory Faust wrote a new post, Personalization Please! Developing Qualitative Data via Social Media, on the site Mallory Faust 3 months, 1 week ago
Data is the key to successful marketing, right? Sure. But we need to ask ourselves as marketers, is the kind of data we are getting even worth the effort? Today, if you’re not developing a deep understanding of y […]
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