MS Digital Innovation in Marketing, Fox School of Business, Temple University
Thanks for looking at my eportfolio! I am originally from Pennsauken, NJ. I am a technology operations professional with 10+ years of working experience in digital advertising. I chose the MS Digital Innovation in Marketing to enhance my professional knowledge and to become a more efficient leader in today’s data driven marketing and technology industry. I have always had an interest in pop culture, psychology, and communications. What makes people do certain things? What makes people want to buy certain products over other products? How does this process happen in the mind and how is it executed in Advertising and Marketing, especially now that Digital Technology, Marketing, and IT are converging more and more.
Over the last several years I’ve worked for quite a few technology companies ranging from big cooperations to small start-ups. I currently manage the day to day operations at a well known multichannel video programming distribution company. I work with major TV programmers and data vendors from a program management, data request and data product offering perspective. This program aligns perfectly with my education, ad tech experience, as well as my recent role in Operational Advanced Advertising.